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Tourism in Ceará registered an increase of 19% in 2021. Data from the Brazilian Institute of Geography and Statistics (IBGE) reflect the growth between the months of January and November.
The state, like the rest of the Northeast region, has adopted health and safety measures to ensure comfort and combat Covid-19.
Health passports, alcohol gel and the use of masks have become part of the local reality in bars, restaurants, hotels and inns, and advertising campaigns are underway to raise awareness among tourists.
The Brazilian Hotel Industry Association of Ceará (ABIH-CE) is closely monitoring all of these initiatives. The organization also supports the suspension of events with large crowds to further prevent an increase in Covid-19 cases.
